The biggest for bang buck use of AI in health science isn’t medical; it’s behavioral.

I’ve noticed medical world often fantasizes that the cures for hypertension, diabetes, heart attack, and stroke are somehow “hidden” within vast health data repositories.

And, that AI is the key to “unlocking them.”

The truth is more straightforward. Most of these diseases are diseases of lifestyle. Lifestyle change is the cure.

Transforming sleep, exercise, nutrition, stress management, and even interpersonal relationships can dramatically influence these chronic conditions.

The most transformative application of AI is not in solving the “medical problem” but in cracking the “behavioral problem” of lifestyle modification.

Employing AI to understand individual psychology, receptivity to various behavior change approaches, and providing personalized guidance through coaching, we can empower people to make enduring behavioral shifts.

This is healthcare’s innovation horizon.